Marketing your business. Do it well, and watch your business grow into a powerhouse. Neglect it, and watch your business wither away into non-existence. Setting a marketing budget is critical – to prevent accidentally overspending or to avoid underestimating the...
This marketing budget infographic displays guidelines for how to set a marketing budget for your business, using percent of revenue or goal-based marketing planning. BONUS: we’ve included a section on how to calculate marketing ROI… the right way! For more...